Trajektory is a sponsorship analytics platform helping sports teams, leagues, and brands maximize the value of their partnerships. The platform aggregates and analyzes both digital and physical assets—from social media and broadcast to in-venue signage—providing real-time, integrity-driven valuation and reporting. By replacing manual workflows and fragmented vendor solutions, Trajektory enables clients to capture nearly 100% of their sponsorship portfolio, reduce reporting time by over 1,200 hours annually, and unlock new revenue opportunities.